Web & Digital Projects

FACTOPIA

The Challenge:

The first version of this online dictionary and encyclopedia was created by an in-house web developer. A year or so after it launched, the client wanted to rebrand the site, and increase its Google ad revenue— without disrupting the existing information and technical architecture.

The Solution:

I gave the site a fresh look with promotional “plug and play” modules to encourage repeat visits (and generate more ad revenue). Visual guidelines, in the form of several HTML templates and widgets were established for their in-house team to build upon.

My Role:

Strategy; Concept Development; Interface/Graphic Design; Photo Illustration; CSS/HTML Coding

Other Projects

• REM

• NCEA/ACT

• Dell

• Factopia

• Clark Condon

• CPS

• Fara Cafe

• Traq

• Spiceworks

• Sprint